Case Study: UBER Driver Things

The Project

UDT is a resource and community for rideshare drivers from all across the United States.

The Challenge

In need of a full redesign and help with content strategy and attaining qualified inbound traffic, we needed to devise a plan to take their online presence to the next level so the website could start generating revenue.

What We Did

Website Design – We designed and developed a mobile-friendly website so rideshare drivers could easily visit and soak in all the invaluable content provided.

Content Strategy/SEO – Through keyword and topical research, we were able to unlock and prioritize the types of content drivers were truly seeking. In effort to deliver content straight from the source, we developed a social campaign to hire drivers with a professional knack for writing. This proved to be a success, as we generated 90+ pieces of content utilizing over 10 writers. As a result, UBER Driver Things exploded in visits by way of organic results.

Social Media – We created a community and used our content to attract members to our Facebook group. Over 7,000 U.S. members later, the community is thriving and self sustaining.

Organic Growth

2018 Organic Traffic Visits
2019 Organic Traffic Visits
0 %
YoY Growth

Additional Notable Stats

0 +
Community Members
0 +
Community Member Posts
0 +
Community Member Reactions
0 +
Postmates Affiliate Clicks
Postmates Affiliate Sign Ups
0 %
Postmates Sign Up Conversion Rate
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